Ignite the brand within.

You’re jaded from spending money on generic marketing that gets you nowhere.
But you know you’ve got something unique – you just want to make it shine.
You’re frustrated
 that taking action without strategy isn’t producing the results.
But it doesn’t have to be this way.

Whether you are building a Business Brand or a Personal Brand, our team at Alight is here to help you ignite the brand within. 

Ignite the brand within.

You’re jaded from spending money on generic marketing that gets you nowhere.

But you know you’ve got something unique – you just want to make it shine. You’re frustrated that taking action without strategy isn’t producing the results.
But it doesn’t have to be this way.

Whether you are building a Business Brand or a Personal Brand, our team at Alight is here to help you ignite the brand within. 

personal brand ignition™ program

1 on 1 

Coaching

Alight’s Personal Brand Ignition Program has been designed to Ignite the Brand Within. This program combines our expertise in brand strategy with the power of NLP communication technology. With this unique combination, you will craft an impactful Personal Brand, while overcoming limiting beliefs, and building a mindset for success.

Public

Speaking

Personal Brand is a popular topic, and with good reason. In an overcrowded marketplace it’s become increasingly important for business professionals to have a core understanding of who they are and how their own values, beliefs, and purpose in life connects to their target market. Personal Brand talks can be tailored to your group’s needs.

Group

Workshops

Personal Brand Workshops are a great way to skill up your team or group on specific topics related to Internal and External Personal Brand. We will work with you to determine the topics that will provide the greatest impact. Half day and full day workshops are available. Our workshops are hands-on experiences that provide opportunities for in-depth learning.

Ready to ignite the brand within?

Contact us to book a discovery call

586.623.0236 or info@alightbrands.com

business branding

Brand

Audit

We shine the light on your brand with a comprehensive brand audit where we assess your brand assets and how your brand is applied across all touchpoints. We dive deep into your brand voice, visuals, and intangibles. We illuminate your blind spots, and provide insights on how to effectively leverage your strengths.

 

Brand

Development

Whether your business is just the spark of an idea, or you’ve firmly planted your feet in the fire, we help you craft an intentional brand. We find out what lights you up and we turn that passion into a brand that reflects your value. We uncover your brand persona, and create visuals, voice, and guidelines to make your brand shine.

 

Brand

Management

If you don’t have a strategic brand manager on your team, you can end up burning through your marketing budget without seeing results. We ensure that your marketing activities are in alignment with your brand strategy, and provide oversight and quality control so that your brand is applied with consistency.

About Jon Hocking

Jon’s passion and purpose is to help his clients ignite the brand within. As a brand strategist with over fifteen years of experience in communications, design, and marketing, Jon has worked with clients from across the globe in a diverse range of industries, helping to transform businesses and individuals into brands.

In the course of his career, Jon began to realize that there were three key components to a successful brand: brand development, brand management and mindset. Jon recongized that unless an individual or business has all three of these components, they would not realize their full potential.

In the world of branding, mindset is not often taken into consideration but Jon’s unique combination of brand strategy experience coupled with his Neuro-Linguistic Programming (NLP) and business coaching background gave Jon a deep understanding of what makes both business brands and personal brands successful in business and beyond.

About Jon Hocking

Jon’s passion and purpose is to help his clients ignite the brand within. As a brand strategist with over fifteen years of experience in communications, design, and marketing, Jon has worked with clients from across the globe in a diverse range of industries, helping to transform businesses and individuals into brands.

In the course of his career, Jon began to realize that there were three key components to a successful brand: brand development, brand management and mindset. Jon recongized that unless an individual or business has all three of these components, they would not realize their full potential.

In the world of branding, mindset is not often taken into consideration but Jon’s unique combination of brand strategy experience coupled with his Neuro-Linguistic Programming (NLP) and business coaching background gave Jon a deep understanding of what makes both business brands and personal brands successful in business and beyond.

featured brand

Testimonials

"Alight did an amazing job on my re-branding. It’s so much more than a logo and colors… my brands now have personality (and speak to my audience)! This branding upgrade has boosted my confidence – and will surely boost sales! I love walking in with well put together marketing materials / products – Thanks again! "

Jackie Barlow, CocoCanna Superfoods

"Working in an industry highly regulated by advertising compliance, Jon was able to create a modern AND compliant branding roll-out for me. I couldn't be happier! "

Kim Enders, Enders Wealth Management

"Alight listened to me, my story, and brought it to life in a way that I could not do. Very easy to work with. They continue to help bring my brand, my passion, my business to life. "

Laurie Moro, Uplyft Fitness

our beliefs

Getting

Clear.

Clarity is the foundation upon which your brand is built. We help you get clear on your mission, core values, brand archetype, brand voice, and visual identity.

Getting

Consistent.

Consistency drives the power and integrity of a brand. We create brand assets and develop the guidelines you need to ensure that your brand is applied correctly and consistently.

Getting

Confident.

A commitment to clarity and consistency lays the groundwork for confidence in your brand. Whether you’re communicating with staff or your target market, you’ll be confident in your messaging.

Ready to ignite the brand within?

Contact us to book a discovery call

586.623.0236 or info@alightbrands.com

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© Copyright 2019 Alight   |    Privacy Policy

 

© Copyright 2019 Alight   |    Privacy Policy